OICPS in China
The 11th China Communication Conference was held at Peking University on the 9th and 10th July 2010. The overall theme was New Media, Diverse Cultures and Global Communication, and Angus Phillips, Director of the Oxford International Centre for Publishing Studies (OICPS), was a plenary speaker. With the overall title, ‘The Future of the Book in the Digital Age’, he spoke in particular about how publishers need to change their way of thinking to develop content which can be delivered on different platforms, and how new media can be used to promote reading and the sale of books, whether in print or digital form.
Angus Phillips gave a talk at the publishing house, Foreign Language Teaching and Research Press (FLTRP) on the UK publishing industry, and also gave a seminar for graduate students at Peking University.
In the same week there was an alumni party in Beijing for Oxford Brookes graduates, attended by a number of our publishing alumni, working at a variety of organizations including Andrew Nurnberg Associates, Condé Nast, FLTRP, HarperCollins, Higher Education Press, and Marketing in Publishing.
Filed Under Publishing